Child influencers, or "kidfluencers", are children who create content on social media platforms and build large online followings. They typically share videos about their daily lives, toy reviews, challenges, and personal activities, often with their parents managing their accounts. Some examples may include, but are not limited to, Ryan Kaji whose YouTube channel is known as Ryan's World and Txunamy Ortiz, a 12-year-old social media star with 5.4 million Instagram followers. She's known for fashion content, lip-sync videos, and comedy skits.

Fast fashion refers to clothing brands that quickly produce large amounts of cheap, trendy clothing to keep up with the latest styles.